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Rethinking Local Tourism - The Sauerlandfenster App

As a property owner, you have a variety of options for showcasing your properties to guests, facilitating bookings, or even...

The Web Is the New App Store – App Marketing 2.0

When it came to marketing apps, there was really no way around the well-known app stores, such as Google Play or the Apple App Store. The Pl

Move forward—or fall behind: Are you a digital master?

In my last blog post, I talked about the fun factor in digitizing your own business: experiencing new possibilities and

No Automation, No Fun: Enjoy Your Digital Transformation

Exactly—today’s title is meant to be fun. Because that’s what it’s all about: having fun with digitalization. Only a mischievous person would think anything bad of it. And basically, it’s

Is the timeline an endless lure? Why a Facebook page isn't enough

Whether you're a business owner or a private individual, there's no getting around Facebook. The platform is everywhere and a constant presence in every situation—and, by the way, among supporters...

Four hard facts: Companies that fail to digitize will lose money and reputation

Companies that fail to keep pace with digitalization lose revenue year after year. It’s time to rethink their approach and take advantage of the benefits. The digi

Simply more service—for you and your customers

A warm hello to all business owners, It has never been easier than it is today to stay connected with your customers. Modern cell phones and smart w

Here's how it works: A booking agency as an example of smart app usage

Let's get started! – Digitalization Made Easy, Part II In the first part of our series, we set the stage for digital transformation: What

Building Trust Through Digital Pre-Sales Initiatives: Drumming 2.0

Whether you're a business owner or a private individual, there's no getting around Facebook. The platform is everywhere and plays a role in every situation—by the way, at Be

New blog series: “Let’s Get Started! – Digitalization Made Easy”

They still exist: traditional business owners who have put off digitizing their companies for a long time, hoping this “trend” would pass

Your customers are everywhere—so be there too!

“Search online, buy offline” is more popular than “search offline, buy online.” Nevertheless, both trends demonstrate that omnichannel strategies are indispensable.

In a nutshell: Your app as a digital customer magnet

Apps provide ongoing value to your existing and new customers and serve as digital touchpoints. This means that even companies in traditional industries

5 Tips to Ensure Your New Loyalty & Customer Card Is an Instant Success.

Yes, you read that right—loyalty cards! Wasn't that a thing from before the digital age, back when there were no smartphones? No, even today

The most important tool for bringing you even closer to your customers and fans!

Yeah, it’s not just a smartphone anymore—no, it’s a piece of jewelry—something that also tells the time. 😉 “Smartwatch” is the slightly more technical term for the

Smartwatches, silent updates, and other things

You either like them or you don't. That's how you might describe smartphones if you don't own one yet. In any case, fewer and fewer people are in that situation these days.

Right on the money! Windows Phone, cars, and much more…

Go all out now. What good is an app that not every smartphone user can use? Starting today, we’re expanding your app’s reach by

Curtain up? Not yet, but soon…

Project NG – An Overview of Features. While you, our valued users, are busy running your businesses and looking forward to the coming summer

A corporate app is worthless ...

…at least without a marketing strategy. These tips will help you promote your app. The idea that your app might not add value to your business has

"Mobile" is misleading! And other important facts about mobile marketing.

AppConfector Introducing: Singer Dean Collins and his app

“Whether it’s classical, jazz, rock, pop, blues, soul, or heavy metal—it’s always about emotions” Interview with and information about Dean Collins, his M

No business is too small to benefit from an app!

Apps are suitable for every industry. Whether you run a nonprofit organization or an insurance company, sell clothing, or operate an emergency plumbing service

Appsolut: A Piece of Cake, Part 2: Build Your App in 3 Steps

AppConfector Introducing: GoWildWest Ranch

In our testimonial series, we’d like to introduce you today to GoWildWest, its founder Isabel Probst, and her experience with one of our apps

The 5 Most Important Reasons to Create a Business App

An app is your ticket to the most direct way to reach customers ever: their cell phones! Our world is going mobile. Or rather, it already has. Fr

Why a mobile store is so important for business owners!

The Mobile Store – The online store that does more! Two-thirds of Germans enjoy shopping online. The reasons are obvious: It’s b

Your App's Live Report – Your Success at a Glance

Having an app is essential for modern businesses today. Having control over all areas is just as important. With the live report, your

It's a breeze! Here's how to successfully create your own app for your business

You already know this: Apps are a modern and effective way to connect your customers with your business. And they’re already indispensable for