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The most important device to bring you even closer to your customers and fans!

Yes, it’s no longer the smartphone – no, it’s a piece of jewellery that also tells the time. 😉 Smartwatch is the slightly technical term for this graceful gadget. Because of the way it is worn, it practically hangs on the arms of your fans and customers.

So what could be more obvious than bringing interesting and important messages straight to this device?

But wait: this fashionable accessory can still only be spotted here and there in the wild. But as there are more of them every day, you shouldn’t ignore it.

These people – and they may well include your fans and customers – enjoy a special status in society, you see.

Yes, they are the ones who eagerly order these new gadgets and kinds of device among the very first and use them in everyday life straight away. These people love to talk about new things like this and sing their praises everywhere.

If you score here with snappy messages on the watch, you’re in the game.

Besides the group of so-called influencers, there is another one you shouldn’t ignore either. These other people can afford this device thanks to their higher income, and they often show interest in high-quality products and services from you in other ways too.

New tea in? The voucher goes straight to the watch

If you show up here, you even come across as innovative and spark interest.

So how do you get helpful messages to these watches and the people wearing them?

It couldn’t be simpler. You need an app of your own, and since you’re reading this, you have probably already created and set one up with AppConfector. Then all you need is an active Enterprise package and publication in the app stores.

Once your users and fans have installed your app from the store, you’re good to go. In your management area, pick something you want to share from News, Events or Vouchers. As soon as you publish and release a new item there, your app sends a push notification to all devices. If one of them is a smartwatch, the notification appears right there. When users get it, they can jump straight to your app if they’re interested and find out more about your news.

Smart Push – PushPlus has now come to the app.

Whether this works with other app providers, I can’t tell you. If you have the time, feel free to try it out.

What else you should know! Keep it short and sweet.

Too many notifications are annoying and, at worst, make your users uninstall your app. You should avoid that, so keep your messages short and to the point. Better to think twice than to push too soon.

Until then, we wish you all every success with smart pushing

Your AppConfector team.

PS: Why are we being so informal with you? Quite simply, we think it is more personal and brings us closer. That way we meet on an equal footing. If you don’t like it, just let us know.

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